Why VPNs Are More and More Crucial in America

All this is now more important than ever, especially for Americans: according to recent news, ISPs will soon be allowed to log the internet path of users in order to sell that data to big advertising companies or, in other words, doing the same as Google or Facebook already do for quite some time. To make things worse, after the Federal Communications Commission (FCC) ditched some privacy measures that could have prevented these same companies from deploying full-on targeted advertising, both Republicans in the Senate and the House of Representatives voted to allow ISPs to endure in such dubious practices.

Although this is something that still needs the blessing of President Trump, consumers should start thinking about how this impacts their online life. Remember that we’re not talking about Google or Facebook, but your ISP, so a simple browser history cleaning or cookie prevention won’t be enough to hide from tracking and from targeted ads. If the bill takes effect, ISPs will be able to sell data without the need for asking for your consent.

Furthermore, those who don’t agree with such a practice will have a hard time opting out: although your ISP will most likely provide you some ways to opt out, it is up to them to choose how to present you this option. And we already know what this translates to: hiding the “escape pod” in those ridiculously long terms and conditions no one cares about. Considering that you probably don’t spend your days thoroughly reading ISPs’ privacy policies either, this will most likely go unnoticed for the great majority of users.

This is why the best way for you to keep your ISP in the dark is using a VPN.