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The prevalence of cyberthreats has become a significant concern and danger for all internet users. The severe consequences of cyberattacks can affect anyone, from individuals and small businesses to government agencies and global enterprises.According to a Software Supply Chain Attack Report by Snyk, the damage caused to businesses worldwide will amount to $138 billion per year by 2031.Since this type of cyberattack exploits trust between businesses and suppliers, all organizations that function with third-party services are susceptible to ...
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The beauty industry isn’t just growing – it’s glowing! With more people investing in self-care and beauty treatments, opening a salon can be a fantastic (and profitable) adventure. But before you pick out the perfect paint for your walls, let’s talk about what really matters: qualifications.Running a salon is not just about making people look fabulous (although that’s a big part of it). You need the proper licenses, some business know-how, and maybe even a little patience for all the paperwork. Cosmetology certifications, business permits, and buying material… being prepared will ...
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According to a 2022 survey conducted by the United States Census Bureau, 3 in 10 adults over the age of 65 live alone. Some people welcome this independence, but there’s no denying that living alone opens the door to potential risks like falls, medical emergencies, home security threats, and hazards like fire and smoke.Let’s also not forget that social isolation is known to increase mental health and cognitive challenges. Despite these truths, there are ways to make sure that ...
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Picture this: You’re running a small business, pouring your heart and soul into every sale, every customer interaction, and every social media post. Meanwhile, big corporations are flexing their billion-dollar marketing budgets like bodybuilders at a gym. They’ve got name recognition, a loyal customer base, and enough resources to run Super Bowl ads while you’re just trying to get a few likes on Instagram.Does this sound familiar? It’s the reality for many small businesses trying to compete in a world where the big guys seem ...
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In an era where texting, DMs, and video calls rule, you might wonder if business phone systems still matter. The answer is a resounding yes! A phone system can help you grow your business by better handling customer support, closing deals, and keeping your team connected. Long story short, the right phone system can make or break your business communication.But here’s the big question: should you opt for a PBX or a VoIP? One is the traditional office phone system, which is reliable but ...
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They say time is money, and if you’re running a small business, you probably feel like you never have enough of either. That’s where product event marketing automation comes in, with infinite possibilities to make your life easier. You can think of it as your digital assistant working 24/7 to ensure the right messages reach the right customers at the right time.Unlike typical email blasts, which can feel like shouting into the void, small business marketing automation reacts to what your customers actually do. It automatically analyzes their actions, whether signing ...
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A Verizon study on cybersecurity released in 2019 found that the financial fallout from data breaches in American businesses with fewer than 500 employees is approximately $2.98 million. This emphasizes the need for small businesses to prioritize cybersecurity and address any existing security vulnerabilities.Unfortunately, tight budgets limit their ability to implement robust security measures, making them a highly valuable target.CEOs and administrators of small businesses must be reminded that a cyberattack can lead to disastrous consequences. That ...
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More seniors are choosing to stay in their homes, holding onto the precious freedom and comfort of living alone. But independence doesn’t have to mean isolation. Staying connected is essential for a healthy and worry-free lifestyle. However, along with building a reliable support network, it’s important to secure your home and prevent falls.That’s why we’re here today – to walk you through simple steps to ensure your safety, maintain social connections, and enjoy the best of independent living. Because living alone should never mean feeling alone!
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The truth is that everyone needs to take password hygiene seriously and be careful when entering credentials online. Safety measures aren’t only for corporations and big businesses – individuals also need to have their wits about them. Failing to meet these security standards can easily lead to catastrophic results, like being a victim of a data breach.Fortunately, password managers are designed to take the stress of password security off your shoulders. They carry out audits, evaluating your password’s vulnerabilities and flagging them so you can act ...
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Modern businesses seek modern solutions that can keep up with their fast-paced nature. Many companies still rely on traditional phone lines, but these are stuck in the past, requiring physical equipment and maintenance.The alternative is VoIP, an innovative service relying solely on an internet connection that streamlines communications at an affordable price.However, although this technology is mostly reliable, it’s not failproof, and specific issues can arise. If you’re considering implementing a VoIP system into your business, or you’ve run into one ...
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