They say the best things in life are free. Jotform's creators may have had this in mind when founding the company in 2006, as the platform provides superb free features for building powerful surveys.
Beyond this, Jotform has excellent tools for creating contact and lead generation forms, gathering customer feedback, and turning the data collected into visually pleasing reports.
The platform offers drag-and-drop form-building tools, numerous question types, and over 10,000 form templates, making the creation process a breeze.
But what sets Jotform apart from the competition is that users paying nothing have access to the same features as those paying, including branding customization and skip logic conditions. The limitations to the free plan are mainly quantitative, regarding the number of form counts, submissions, views, and others. These numbers can be increased with a paid subscription, billed annually, starting at $34 per month.
# users | 1 |
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# surveys | 100 |
# submissions | 10,000/mo |
Transactional surveys |
For those needing a comprehensive free survey platform, Jotform fits the bill perfectly. It lets businesses run transactional customer feedback surveys for free, with up to 100 monthly submissions.
When this number is reached, the workaround is to set submissions to be automatically deleted after a chosen period. In addition, marketing and sales teams can also run relationship NPS surveys to occasionally evaluate customers’ sentiments.
Unfortunately, collaboration within these teams is only possible with an Enterprise account. Depending on the size of your business, this may be worth the extra cost as unlimited members can be added and edit a form simultaneously.
In fact, all types of businesses can benefit from a Jotform account. For example, companies reaching international audiences can add translations to their forms, regardless of their subscription plan.
Jotform's widgets unlock many other functionalities from the form’s page, like letting respondents e-sign forms or even take photos. The useful widgets are available even in the free plan, along with the collect payments tool, which most survey platforms charge for.
Another element that commonly isn’t available for free is cloud storage, so it’s impressive that Jotform's free plan provides 100MB of space. What’s more, your data is protected by the platform. It’s possible to enable encryption of your form responses, while all forms’ links and embedding codes are SSL-secure by default.
# question types | 25 |
---|---|
Question library | |
Single answer | |
Multiple answer |
Over 25 types of questions are available, including all the basics like multiple choice, rating, Likert scale, and file upload.
Different types that aren’t usually seen in other form builders are the captcha and appointment. The former is handy to make sure the respondent isn’t a bot, and the latter allows users to build contact forms with an appointment scheduler, so clients can arrange a meeting with a company representative.
But having a meeting scheduler on the form only makes sense if the client wants to meet, so it’s handy that Jotform lets you easily set questions with conditional logic. With this tool, users can quickly set conditions to show the meeting scheduler based on the respondent’s previous answer.
Finally, although Jotform offers useful question types, it could use some improvement regarding storing and providing pre-made questions. The platform doesn’t have a question bank where users can save frequently used questions or choose from pre-made ones, which is a time-saving feature available in most form builders.
# templates | 10,000+ |
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Drag-and-drop editor | |
Multi-page forms | |
Mobile responsive |
Although Jotform lacks a bank of pre-made questions, there’s a form template library that makes the company truly stand out from the crowd. There are over 10,000 form and survey templates available at no cost. Furthermore, the content and layout are fully customizable, and a library of layout themes is also available.
But what really sets Jotform above other platforms is the fact it lets companies add their logo and customize their brand color schemes, even with a free plan. This feature is most commonly available only with a paid plan with other survey software.
However, it’s important to note that in the free plan, Jotform's logo is displayed somewhere in the forms. When making a form, Jotform conveniently provides a preview button on all pages of the form-building process.
Web link | |
---|---|
Website | |
Social media | |
SMS |
After reviewing the form and ensuring it’s ready to collect responses, users can publish it via numerous methods. They can share its standalone link or QR code, embed it directly into a website, post it on social media, or send it via email.
But Jotform doesn’t stop there. There are also a variety of third-party platforms where you can publish your form directly from the software, including WordPress.com and Joomla. Jotform simplifies the process, as each platform has a specific code and a step-by-step guide on how to publish the form. What’s more, users can download a fillable version of the form in PDF format.
Real-time reporting | |
---|---|
Completion rate | |
Crosstab analysis | |
Sentiment analysis |
As soon as responses are submitted, the Report Builder allows users to create insightful reports. The tool conveniently transforms the information collected into customizable reports that show the data in tables or charts.
Additionally, the design can be personalized to reflect your company’s visual identity. It’s possible to upload your brand’s logo and color palette, alongside adding icons, shapes, and images. The bonus is that this level of personalization isn’t usually available for free in other survey and form builders.
Although the platform offers numerous resources to build a report, it’s a shame that it lacks some essential insights. The number of views and submissions aren’t displayed, nor the completion rate and time.
Also, those wishing to download the reports should bear in mind that the only format available is PDF, which is another point for improvement regarding Jotform's reporting.
Even so, it’s beneficial that a link to the reports can be shared with anyone, and reports are easily embedded into websites. It’s also helpful that the reports are automatically updated with each new submission.
Overall, Jotform is an intuitive and easy-to-use platform. Its straightforward dashboard neatly displays all created forms in a visually pleasing way.
During the creation process, the sleek layout allows users to quickly transition from building a form to publishing it. It also helps that you don’t need to be tech-savvy to be able to design an attractive and functional form, as the drag-and-drop tool makes it effortless.
What’s more, the preview mode is always available with a click of a button throughout the creation process, so while building, it’s possible to easily check how the form is taking shape.
Jotform has a web app and is available on Apple and Android devices. Its responsive design works well regardless of how you’re accessing it.
The mobile app has a user-friendly interface that allows users to access their ongoing forms or build new ones, providing a smooth experience even from smaller screens.
All creation resources like question types, widgets, and layout customization are available on the go, and the creation process feels just as effortless as when using a computer.
Unfortunately, reports can’t be accessed from mobile devices, but it’s still possible to see each form’s submissions and responses.
Jotform supports over 100 integrations with third-party applications, which fundamentally allows businesses to enhance and streamline workflow processes.
Integrations with CRM platforms like Pipedrive and Salesforce let your lead generation forms instantly sync new contacts and deals into your sales pipeline. Other renowned apps that Jotform integrates with are Dropbox and Google Drive, so files submitted can be automatically stored in the cloud.
Plus, it’s also possible to integrate your forms with e-signature software like Docusign, so you can receive signatures directly through your forms.
Finally, connecting a Zapier account with Jotform increases the number of integrations to over 3,000 other platforms, showing that Jotform leaves no stone unturned when it comes to integrations.
Lowest price | $34/mo |
Free trial | |
Money-back guarantee | 30 Day(s) |
Free version |
Jotform is one of the only survey software platforms that offers a multitude of features for free. The Starter plan has basically all features included in the paid subscription plans (Bronze, Silver, and Gold).
The Bronze plan is the cheapest option, costing $34 per month if billed annually. What distinguishes each plan is the number of forms, responses, and payment submissions per month, among other quantitative limitations.
With Jotform's free plan being so attractive, the price of the paid subscriptions may come as a surprise. The cost may seem high, especially considering the limits on the number of forms created monthly.
However, s prices are reasonable compared to other form builders. The number of monthly submissions and amount of file storage available, even in the low-tier plans, is significantly higher than what’s offered by the competition.
The Silver plan offers a higher number of monthly submissions than most platforms. The Gold plan not only increases this number but also adds HIPAA compliance, which unfortunately isn’t available in the other plans. Additionally, teams should contact the company to customize an Enterprise plan, which allows accounts to have other users and gives complete access to all features with no limitations.
Those willing to go for a paid subscription should know Jotform accepts some of the most used credit cards, such as Visa, MasterCard, American Express, and Discover, as well as Paypal. Also, a money-back guarantee policy lets users request a refund within 30 days of subscribing to a paid plan.
It’s worth noting that going choosing to be billed annually can save you up to 20% per month. Also, non-profit and educational organizations are eligible to get a 50% discount on all plans available.
24/7 | |
Live chat | |
Phone |
Jotform offers 24/7 support via email, and after contacting the support team on three different occasions, we found the service to be impressively fast and helpful. In all cases, we got a well-explained answer within just a few minutes.
Additionally, live chat is available five days a week during business hours. Plus, there are support forum threads publicly accessible, where we found answers to many other questions.
What’s more, other self-service resources are available, such as a blog, tutorial videos, guides, and an FAQ page, and finding information on these pages is effortless.
The only downside we can point out is that no phone or social media support is available. However, the excellent email service counteracts this issue.
All in all, Jotform is a platform full of resources that make building personalized forms a quick and easy process.
With varied question types, useful widgets, and numerous templates, the platform is extremely rich in features. Couple this with simple drag-and-drop functionalities, and you have an intuitive and easy-to-use form builder.
Moreover, Jotform is ideal for those who don’t need to run endless monthly surveys, but benefit from important tools like conditional logic, accepting payments, and file storage for free. Even so, for as little as $34 per month when choosing the annual billing cycle, the number of submissions increases significantly. Plus, the 30-day money-back guarantee gives you time to make sure the upgrade suits your needs.
The only downsides of Jotform worth mentioning are the lack of essential analytical insights in the reports and HIPAA compliance in low-tier plans.
Still, with several integrations and superb customer support, Jotform is a strong competitor for the best free form builder on the market, backing up the idea that the best things in life are free.
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