ClickMeeting vs GoToWebinar Comparison

Webinars are an excellent way to increase awareness of a company’s offerings and educate customers about the different service solutions provided, which can translate into high conversion rates and long-lasting relationships – all while costing way less than an on-site seminar. Considering that the organization is speaking with potential clients, using an excellent webinar platform is essential. When developed right, this type of software can offer various ways to increase engagement among participants and a seamless experience for the attendees and the host alike. GoToWebinar and ClickMeeting are both great examples of easy-to-use webinar platforms that nevertheless offer the ability to run top-notch sessions.

Some of the features ClickMeeting’s customers can count on are a global and private chat, a whiteboard, the ability to distribute handouts, and screen and media sharing. Moreover, to get feedback from attendees, hosts can still create live voting pools, Q&As, and calls to action. This webinar platform supports up to 1,000 attendees, and it’s possible to share up to four cameras and 25 audio feeds simultaneously. The host can also record webinars up to 10 hours and then share the recording with all the participants after the session with only a few clicks.

Another great tool featured in ClickMeeting is its third-party integrations. Users can not only share webinars on their social media profiles automatically but also export all gathered information during the session to the main CRM platforms on the market.

ClickMeeting’s price structure is pretty flexible, where clients can choose the number of participants to be included in one of the plans offered – Live and Automated. Prices for up to 100 participants start at $60 per month, but to get all the tools to create automated recurring webinars an extra $15 each month is necessary. Big companies also have the option to build even more personalized plans through the Enterprise subscription. It’s highly advisable though to take advantage of the limited 7-day free trial first to see whether this is the webinar platform for you.

Hosts can run both live and on-demand webinars, having the freedom to create a series of online sessions that best fit their needs and the needs of their attendees. When the online seminar is fully configurated, GoToWebinar offers the ability to share it through email or a link that can be added to the company’s website or social media profiles. Of course, it’s vital to remind interested participants a few days and a few hours before the webinar starts, and that’s why GoToWebinar provides the necessary tools to send automated emails to anyone registered at the frequency set by the host. It’s also possible to run paid webinars, since this webinar software lets users receive payments through Stripe.

During the webinar, there are many ways to entertain attendees to maintain their engagement. GoToWebinar users can share handouts, run polls, and share their screens while using whiteboard features. The entry-level price is $49 per month with annual payments and limited features. To get all the features – including the ability to create on-demand webinars – customers will have to go with at least the Standard subscription, which costs $99 per month paid annually. On the bright side, there’s a 7-day free trial for users to experiment with the software and see if it’s worth the investment.

Conclusion

GoToWebinar may have been developed a decade prior, but ClickMeeting is a strong contender that puts the popular software from LogMeIn on its toes. Both offer comprehensive features for both scheduling and running webinars, making it difficult to declare a clear winner. However, there’s one thing that makes the complete difference: price. To run live webinars for up to 100 participants, GoToWebinar costs $49 per month, while ClickMeeting costs $60. On the other hand, to run on-demand webinars for up to 500 attendees, GoToWebinar costs $199 and ClickMeeting $179. In other words, what makes one application more expensive than the other is the number of participants, and we advise you to examine ClickMeeting’s pricing before committing to GoToWebinar. Furthermore, to get the full taste of each software package, we also recommend testing both through their respective free trials that last for a week with no strings attached.