AWeber vs Sendinblue Comparison

Both AWeber and Sendinblue are excellent email marketing services that excel in providing a comprehensive set of features while staying user-friendly. On top of allowing you to design beautiful newsletters, landing pages, and web forms, both platforms come with thorough marketing automation tools, analytics, and A/B testing. That being said, the companies do differ in a few aspects that may prove decisive. While AWeber focuses on email marketing, Sendinblue provides an all-in-one platform where you can even add a live chat to your website. So, which email marketing service is right for you?

Sending relevant and well-timed content is essential to run a successful email campaign. AWeber knows this, and that’s why it ensures that the segmentation and testing tools are the most thorough possible. Contact segmentation can be made based on both demographic and activity factors, and the platform also allows you to add custom characteristics to subscribers. This way, you can segment subscribers based on hand-picked criteria.

After going through the segmentation process, it’s time to test. For this, AWeber goes a bit further than the industry standard by providing A/B testing that lets you send three different versions of the same message.

AWeber’s pricing structure is all about your number of subscribers, not the features. This means that it’s possible to get all features without having to upgrade to overpriced plans. For 500 subscribers, you can get AWeber’s full capabilities for as low as $16.17 per month. You can also try AWeber at its full potential for free through the 30-day free trial.

Although not the easiest to set up, Sendinblue provides enough contact characteristics and conditions to create detailed segments – essential to create successful email campaigns. You can go even further by applying split testing and send two different versions of the same message with distinct subjects and/or content. After that you can set up the platform to send the winning version automatically.

The best part, though, is that Sendinblue provides a limited free version that can be used forever. Even though it doesn’t come with all features and has a daily email send limit, it’s perfect for newcomers who are just building up their subscriber lists.

Conclusion