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Interview with FreshBooks’ Gary Mirsky

Interview with FreshBooks’ Gary Mirsky

By Daniel C. Daniel C. Verified by Sander D. Sander D.Last updated: January 9, 2025 (0)
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A couple of months ago FreshBooks was a pure online invoicing software, but last Summer it made the transition from a handy tool to a full-blown online accounting software. Its slogan went from “Painless Billing” to “Cloud Accounting”, but one thing certainly hasn’t changed; FreshBooks is still the company that wants to serve small business owners in the best way possible. Its aim remains making small business finances and management as easy as possible.

Interview with FreshBooks' Gary Mirsky

We were very happy that Gary Mirsky from FreshBooks was so kind to take some time to do an interview with us about his company and its software.

Could you tell us a bit more about yourself and what you do at FreshBooks?

I’m Gary Mirsky and I’m Senior Director of Partnerships & Distribution at FreshBooks. I’m responsible for helping build out our non-direct channels. This includes working with different integration partners (like PayPal and Google) and working with key influencers of our product, such as accountants and bookkeepers.

How will you keep FreshBooks simple to use despite while adding new functionalities?

We will only add new features that are in response to requests from customers and in line with the FreshBooks‘ goal to provide easy to use accounting that’s specifically designed for service-based small business owners.

What further integrations will we see between FreshBooks and other apps?

We don’t discuss future releases or integrations, so unfortunately I can’t say at this time.

A classic: Why should people choose FreshBooks and not one of your competitors?

If you’re a service-based small business owner with one to nine employees, FreshBooks is designed for you. The software is easy to use, can be accessed anywhere including on an iPhone or iPad, saves time billing and includes amazing customer support. Users can easily get paid online, setup recurring invoices and online auto payments.

Video: Accounting on the Go with FreshBooks’ Apps

Expense tracking features include attaching PDF or image receipts and recurring expenses. With time tracking, users can track unbilled time and assign different rates for each project. Accounting reports and taxes include profit and loss, accounts aging and expense reports.

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We are designed specifically for service-based small business owners with one to nine employees. Other options over-serve the needs of these businesses, which leads to confusion and abandonment. FreshBooks is easy to use, can be accessed anywhere including on an iPhone or iPad, saves time billing and includes amazing customer support that we are famous for.

What are some of the cloud apps you’re using in your company?

Can’t say at this time.

What are the core values of your company?

Here are our values: Honesty, Ownership, Passion, Fun, Empathy,
Strive, Trust, Results, Change

Thank you Gary and the rest of the FreshBooks team for doing this interview with us! We’re looking forward to see what the future brings for FreshBooks.


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Editor's rating:
(4)
Straightforward design
Simple use
Easy invoicing, projecting
Clever time tracking solution
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QuickBooks Online logo
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Sage Business Cloud Accounting logo
Editor's rating:
(4)
Very detailed summary page
Fully customizable invoices
Intelligent inventory
Check printing by default

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