Match.com and OkCupid view the online dating world with a different eye. While the former realized that fostering love is only possible if you couple online dating with real-life social events, the latter lets people form their bonds on their own, without limiting them. Still, there are features they both share, like the excellent smartphone support. As for the premium membership, Match.com charges $24.95 for a month and $8.33 per month if you opt for half a year. OkCupid promises ad-freeness and some beneficial extras for its membership, as the one-month fee is $19.95, while the semi-annual plan costs $9.95 per month.