Artificial intelligence (AI) is no longer science fiction. ChatGPT and similar services are paving the way for AI-driven content production, while automated creative processes have entered their next stage with the arrival of AI video generators.
This new-wave technology appeals to a wide audience, from independent creatives to larger businesses. For example, AI video generators create short marketing clips in seconds, which in turn speeds up workflows and saves money.
There are several types of AI video generators. Some platforms can turn text prompts or whole scripts into clips, often using avatars with realistic, human-like faces. Meanwhile, others seamlessly bring a static image to life.
Lumen5 is an exceptionally versatile AI video generator with a user-friendly design. In addition to cutting and compressing videos automatically, the software uses machine learning to turn blog content into video. All the user has to do is provide a link and Lumen5 seamlessly summarizes written content. Unfortunately, the software tends to take more time rendering than usual.
Videos can be further boosted with a wide variety of stock footage, including licensed videos and photos from Shutterstock. While there are enough video templates available to get the job done, users would benefit from a few more. Nevertheless, this is only a small downside when considering the overall quality of the software. The cherry on top is its built-in YouTube video intro maker, letting you add special effects and your brand’s watermark to introduce your content stylishly.
As if by magic, Moovly seamlessly turns text into animated content. The platform’s built-in ChatGPT integration lets you create engaging videos in next to no time.
Unsurprisingly, the company offers millions of royalty-free images, sounds, and music. Together with your own footage, the software creates animated content effortlessly. Plus, to keep you in the loop, Moovly leads you through the process of creating doodle markers, infographics, storyblocks, and whiteboard animation.
Going further, Moovly supports you in making fully fledged cartoons, with the help of pre-animated clips, animation templates, and royalty-free footage. All this can feel a bit overwhelming at times, but the software’s wallet-friendly prices, including a pay-per-video subscription model, make up for it.
Whether it’s about teaching someone about a product or a new language, instructional videos are a must. If you need a helping hand in creating these videos, then look no further. Pictory offers high-quality AI video generation with minimal user input.
The software may not be incredibly user-friendly, but it compensates for this in many ways. For example, it seamlessly summarizes long videos in one short clip by capturing just the key information. The platform also removes filler words and long pauses.
If that’s not enough, Pictory can also turn blog posts into clips. When choosing this option, the software offers crystal-clear narration by AI-generated voiceover. Unfortunately, all this comes with a significant price tag. Nevertheless, everything can be tried out before you make a commitment by creating three projects for free.
Adobe Express is an excellent AI-powered addition to the Adobe family, with tools specifically catered to social media content. One bonus is that while other Adobe platforms tend to be overwhelming, the same can’t be said about Adobe Express.
The software offers countless templates for podcasts and streaming, and it also tweaks clips automatically to generate TikTok, Instagram, and Facebook content. Better yet, the platform’s scheduler lets you reach your targets without further input.
A unique aspect of Adobe Express is its built-in meme generator with dynamically updated templates, which is great for catching your audience’s attention in a lighthearted manner. All this is offered for an incredibly low price, or there’s a free plan with all the core features available.
Rising above industry standards, Animoto’s free version lets you create unlimited videos. The only significant downside is that the software applies its watermark to your content. This sacrifice in branding is more than compensated for by the fact that you don’t have to pay a dime for such an impressive AI video generator.
Animoto creates stunning visuals effortlessly. While the free version caps video quality at 720p, most competitors include lower-quality footage for free subscriptions. Another positive is that all video formats (square, landscape, and vertical) are available in this version.
Most importantly, Animoto offers its most remarkable features free of charge. This includes 50 royalty-free songs, webcam and screen recording, and smooth text styling. Once you’re finished, you can share your AI-generated videos on social media with ease. Finally, keep in mind that the app is only available on iOS devices.
An AI video generator autonomously turns texts and images into video content. Unlike traditional video editing software, all users have to do themselves is add the source material.
AI video generators use templates and machine learning to produce semi-professional videos. Some have avatars that ‘read out’ the source you insert, while others simply combine and blend a set of images together to create an animation.
There are many different types of generators available, which are used for an array of purposes:
Making AI-generated videos is incredibly easy. Granted, the process might be slightly different depending on the software and the AI video generator type. Regardless, the core steps are the same:
Using text prompts to create AI videos is straightforward. All you have to do is start a new project with the chosen AI video generator. Then, you write a prompt, and the software creates the video independently.
AI video text instructions are similar to ChatGPT prompts, so they also need to be concise and straight to the point. Some top tips to follow when writing these instructions are:
Using images to produce AI videos is also uncomplicated, but visual creativity is essential to deliver the best content. The process is as simple as uploading an image file, choosing a template, and letting the software do its magic. You can also add some final touches with additional colors, music, and text.
Several AI video generators specialize in transferring one video’s style to another. To do this, you must upload both videos and specify which will take on the style of the other.
Although AI video production is likely to have a bright future ahead, the technology is still in its infancy. As such, there are a few limitations and risks:
That being said, AI technology is rapidly evolving. So, it shouldn’t take long until AI video generators become a key tool to use on all types of industries to stay ahead of the competition.
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